Our story
"LUVEI exists because your wellbeing shouldn't wait until you're overwhelmed."
We're five Macquarie University students who've all been there — the 2am doom-scrolling, the exam-week anxiety spirals, the guilt of knowing your phone is part of the problem but not knowing how to fix it. LUVEI started as a class project, but it became something real when we realised: every wellness app we tried only showed up AFTER we were already burned out. We wanted something that shows up BEFORE. Something gentle. Something that feels like a friend, not a therapist. That's LUVEI.
We're building a proactive, emotionally safe digital space for Gen Z — shifting mental wellbeing from crisis care to gentle everyday support.
Empathy
Warm, human support — never clinical or judgmental.
Accessibility
Free core tools and affordable student-first tiers.
Evidence-Based
Grounded in behavioural science and micro-habit research.
Privacy-First
Your personal wellbeing data belongs strictly to you.
Meet the Team
Five tired but hopeful humans behind LUVEI.
Team Member 1
Brand & Strategy
"I started thinking about LUVEI because I once cried in the library over a TikTok algorithm that knew I was sad before I did."
Team Member 2
UX & Website Lead
"I wanted to build something that doesn't yell at you to put your phone down — but whispers."
Team Member 3
Product & AI
"The best technology is the kind you barely notice is there."
Team Member 4
Content & Socials
"If our content makes one person feel less alone at 2am, we've done our job."
Team Member 5
Research & Insights
"The data says Gen Z is struggling. But behind every data point is a person who deserves better."